mb-220 Free Practice Test

- (Exam Topic 4)
Your marketing department needs to create a simple Customer Journey, to send marketing emails to female wine enthusiasts, over 40 years old, who live in Europe.
How should you define who to include in this Customer Journey?

1. A. Create a Dynamic segment.
2. B. Edit the contacts in your database.
3. C. Create a Segment Type.
4. D. Create a Static segment.

Correct Answer: A
Reference:
https://docs.microsoft.com/en-us/dynamics365/marketing/segmentation-lists-subscriptions

- (Exam Topic 2)
You have created a customer journey to send an Event Registration Invite to the customers in Norway. You confirm that you selected the correct Marketing Email record with the Norwegian language, and that you are using the correct Segment while creating the customer journey.
As part of going Live with your customer journey, you select “Check for Errors” in the command bar. Which three checks does this command perform? Each correct answer presents a complete solution.

1. A. Checks for common errors and shows an error message with advice for fixing them.
2. B. Performs language checks to ensure localization.
3. C. Checks for active links to the marketing services that host your email messages.
4. D. Checks to ensure prerequisites are met.
5. E. Makes sure all required marketing emails and pages are assigned and published.
6. F. Makes sure all required target segment(s) meet your goals.

Correct Answer: ADE
Reference:
https://docs.microsoft.com/en-us/dynamics365/marketing/customer-journeys-create-automated-campaigns

- (Exam Topic 4)
Note: This question is part of a series of questions that present the same scenario. Each question in the series contains a unique solution that might meet the stated goals. Some question sets might have more than one correct solution, while others might not have a correct solution.
After you answer a question in this section, you will NOT be able to return to it. As a result, these questions will not appear in the review screen.
You are a marketer at Contoso Inc.
In the past month, the marketing department has been sending customer satisfaction surveys to customers whenever an opportunity is won. They have received over 4,500 responses.
You are analyzing the customer satisfaction survey, and do not see any results for the Net Promotor Score (NPS) question in the Satisfaction Metrics Report. You want to see these results.
Solution: You add the NPS question as a metric in the survey results report. Does this solution meet the goal?

1. A. Yes
2. B. No

Correct Answer: B
Reference:
https://docs.microsoft.com/en-us/dynamics365/customer-voice/satisfaction-metrics

- (Exam Topic 4)
You are creating a survey using Dynamics 365 Customer Voice. You need to include multiple question types. Which survey question type presents the best choice for each scenario/example presented? To answer, drag the appropriate survey question type to the scenario/example. Each survey question type may be used once, more than once, or not at all. You may need to drag the split bar between panes or scroll to view content.
NOTE: Each correct selection is worth one point.

Solution:
Graphical user interface, application Description automatically generated
Reference:
https://www.c2software.com/c2-blog/dynamics-crm-voice-of-the-customer-surveys.aspx

Does this meet the goal?

1. A. Yes
2. B. No

Correct Answer: A

- (Exam Topic 4)
You are a functional consultant in the midst of configuring Dynamics 365 Marketing for an event.
Your manager gives you a list of sponsors and their items. You need to record the information in the system. What should you do?

1. A. Create the sponsors in Accounts, and add their items in Equipmen
2. B. Then, add the relationship into the event.
3. C. Create the sponsors in Events Sponsorship
4. D. In Sponsorship Type, select Equipment and add their items as the details.
5. E. Create the sponsors in Accounts, and add their items in Product
6. F. Then, add the relationship into the event.
7. G. Create the sponsors in Events Sponsorships, and add their items in Sponsorships Articles.

Correct Answer: B
Reference:
https://docs.microsoft.com/en-us/dynamics365/marketing/manage-event-sponsorships