Salesforce-Data-Cloud Free Practice Test

What is a DMO called if it inherits the name, shape, and semantics of the reference object?

1. A. Custom DMO
2. B. Standard DMO
3. C. Data Lake Object (DLO)
4. D. Data Source Object (DSO)

Correct Answer: B
A Data Model Object (DMO) that inherits the name, shape, and semantics of the reference object is called a Standard DMO. A reference object is a predefined object in the Data Cloud data model that represents a common entity or concept, such as Individual, Order, or Product. A Standard DMO is a copy of a reference object that you can use to ingest data from a specific source without modifying the original reference object. A Standard DMO has the same fields and relationships as the reference object, but you can add custom fields or relationships to it if needed. References: Data Model Objects

How does an administrator increase the consolidation rate for Identity Resolution?

1. A. Change all reconciliation rules to Source Sequence
2. B. Add more matching rules to broaden the search for matches
3. C. Change the Ignore Empty Value option
4. D. Reduce the number of matching rules

Correct Answer: D
Reducing the number of matching rules can increase the consolidation rate for Identity Resolution, because it reduces the chances of finding multiple matches for the same individual. Matching rules tell Data Cloud which profiles to unify during the identity resolution process. If there are too many matching rules, Data Cloud might find more than one match for a given profile, resulting in a lower consolidation rate. References: Identity Resolution Match Rules

Which data model subject area defines the revenue or quantity for an opportunity by product family?

1. A. Engagement
2. B. Product
3. C. Party
4. D. Sales Order

Correct Answer: D
The sales order subject area defines the revenue or quantity for an opportunity by product family. It also includes information about the opportunity stage, close date, and owner. References: https://help.salesforce.com/s/articleView?id=sf.c360_a_data_cloud_sales_order.htm&type= 5

Northern Trail Outfitters wants to be able to calculate each customer's lifetime value (LTV) but also create breakdowns of the revenue sourced by website, mobile app, and retail channels. How should this use case be addressed in Data Cloud?

1. A. Nested segments
2. B. Flow orchestration
3. C. Streaming data transformations
4. D. Metrics on metrics

Correct Answer: C
This feature can help Northern Trail Outfitters calculate each customer??s lifetime value (LTV) and create breakdowns of the revenue sourced by different channels. Streaming data transformations allow you to transform and enrich streaming data from different sources using formulas and operators. References: https://help.salesforce.com/s/articleView?id=sf.c360_a_data_cloud_streaming_data_transf orm.htm&type=5

What does the Source Sequence reconciliation rule do in Identity Resolution?

1. A. Sets the priority of specific data sources when building attributes in a unified profile such as a first or last name
2. B. Identifies which data sources should be used in the process of reconciliation by prioritizing the most recently updated data source
3. C. Includes data from sources where the data is alphanumerically sequenced
4. D. Identifies which individual records should be merged into a unified profile by setting a priority for specific data sources

Correct Answer: A
The Source Sequence reconciliation rule allows you to sort your data sources in order of most to least preferred for inclusion in a unified profile9. For example, you can specify that data from Marketing Cloud should have higher priority than data from Service Cloud when selecting attributes such as first name or last name.