Marketing-Cloud-Email-Specialist Free Practice Test

After receiving a GDPR "Right to Be Forgotten" Request from their compliance team, a marketer must remove a contact from Email Studio.
Where should this action be initiated in Marketing Cloud?

1. A. Contact Builder > Contacts Configuration
2. B. Email Studio > All Subscribers
3. C. Administration > Contacts
4. D. Contact Builder > All Contacts

Correct Answer: A

A marketer is designing email for mobile devices.
Which three design best practices would the marketer use? Choose 3 answers

1. A. Stack the content in a single column.
2. B. Keep copy simple and direct.
3. C. Useimage-based text for hero graphics.
4. D. Cut content to make the message fit above the fold.
5. E. Design with the most important content at the top.

Correct Answer: ABE

Northern Trail Outfitters (NTO) needs to use a point-and-click tool to test segmentation rules and verify that theD18912E1457D5D1DDCBD40AB3BF70D5D
correct subscribers are included in the segment. NTO will need to automate the refreshing of the segment
once it is tested.
Which two tools should be used to test and configure the segment? (Choose two.)

1. A. Data Filter
2. B. Filter Activity
3. C. SQL Query Activity
4. D. FilteredGroup

Correct Answer: BD

Northern Trail Outfitters (NTO) would like to target members who recently received and opened any promotional email with the subject line "NTO Spring Sale."
Whatfeature should be used to target these members?

1. A. Email Send Report
2. B. Group Refresh
3. C. Engagement Split
4. D. SQL Query Activity

Correct Answer: C

A marketer would like to improve open rates for weekly email campaign. On which area of email design should the marketer focus?

1. A. Envelope content
2. B. Footer
3. C. Email body
4. D. Link Content

Correct Answer: A